RE-IMAGINING SPORT

Re-imagining Sport

Paul Pfeiffer Travels Back In Time To Rewrite The Past.

Paul Pfeiffer, relocated to New York in 1990 after growing up in the Philippines, exploits what’s now become basic technology for his spooky meditations on sport and a culture obsessed by frenzied celebrity. One project, The Four Horsemen Of The Apocalypse, sees Pfeiffer taking images of situations in sport, some known, others not, and removing them of all contextual detail. He leaves us with a solitary figure, devoid of teammates, a lone ranger watched by the masses in the stands above.

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Categories Art Photography Tags Art Basketball Pfeiffer Photography

By on 11/9/08

 TALENT GETS YOU ON THE FLOOR, TEAMWORK KEEPS YOU ON IT

Talent Gets You On The Floor, Teamwork Keeps You On It

You’ve got to love adidas’ new ‘Basketball is a Brotherhood’ campaign.

If you haven’t seen or read about it yet (and why would you - it’s happening in the States) then it’s a cool idea that will hopefully start to dispel some of the ego-centric traits which are affecting more and more sports these days. Think of our footballers here in the UK - sorry, here in England I should say. Do they know the real meaning of teamwork? It certainly doesn’t look like it from where we’re sitting. Determination and togetherness, as we’ve said before on here, are not qualities you’d normally associate with any recent England teams. Who knows what will happen under Capello.

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Categories Sport Media Tags Basketball Sport

By on 16/1/08

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